Good design catches the attention of customers!
Graphic design is a powerful tool for attracting and retaining the attention of potential customers. Good design can draw attention to your advertising materials, website, or social networks, creating a first impression of your company.
Moreover, graphic design is used to create a easily recognizable brand identity. This can include everything from your logo and color palette to the overall style and look of your materials. Consistently using these elements helps create a recognizable image, allowing your customers to easily identify your company among competitors and helps establish trust with potential customers.
Good graphic design can increase conversion by 20% and more
Graphic design has a direct impact on the conversion of advertising materials. High-quality, appealing, and targeted design can significantly increase attention and interest in your advertising, which in turn leads to a higher number of clicks, interactions, and ultimately, purchases.
On the other hand, poor design can deter potential customers, diminish trust in the brand, and reduce the effectiveness of advertising. Design can also help facilitate understanding of information, improve navigation, and simplify the buying process, which can also contribute to increased conversion.
Research shows that good graphic design can increase conversion by 20% and more. However, these figures can vary, and specific results will depend on a multitude of factors.
The price range varies greatly and depends on the tasks set
The cost of graphic design varies greatly depending on many factors, including the complexity of the project, the designer's experience, geographic location, and other parameters. For example, in the United Kingdom or within the European Union, prices can start from a few pounds for a simple logo or banner and reach hundreds or even thousands of pounds for complex projects, including company branding, website creation, and other aspects. But these are very approximate figures, and for an accurate cost estimate, it is better to turn to professional designers or agencies.